Why do I love what I do?
I love helping people and businesses communicate better, grow and be seen. No two days are the same, and that keeps me energised. One day I might be deep in analytics, the next I’m working on creative concepts, writing copy, or collaborating on strategy. I’m constantly learning about people – what motivates them, how they connect, and how we can communicate in a way that actually lands.
Working in physiotherapy has made what I do feel even more meaningful. It’s a space that’s all about helping people move better, feel better, and live better and I get to help tell those stories to the broader community.